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Kata SpychalaFractional Product Lead

Ways to work together

Every engagement starts from the same principle: understand first, then build. Choose the format that matches where you are.

Which one fits?

01

Product Diagnostic

Find out what's worth building before you build it.

Format
3 weeks · fixed fee
Best for
An early idea, a stalled initiative, or a product you've inherited.
Price
£5,000 fixed
Credited in full if you continue into incubation within 30 days.

You get

  • 6–10 stakeholder and customer interviews
  • A map of what you know versus what you're assuming
  • A clear recommendation: build, pivot or stop
  • A 90-day plan with the first experiments
Send a request: Product Diagnostic
02Core offer

Product Incubation Lead

I lead your new product from concept to a validated MVP.

Format
Fractional (2–4 days a week) or interim (full-time) · 3–12 months · minimum 3 months
Best for
Corporate innovation and new-ventures teams, scale-ups launching a new product line, founders before or after seed.
Price
From £4,800 per month (2 days a week)

You get

  • Continuous discovery with real users, in English or German
  • A business case and value proposition leadership can back
  • MVP scope, specifications and a roadmap your team can execute
  • One clear direction across engineering, data, design and the business
  • Optional: I stay on through the build and first release
Send a request: Product Incubation Lead
03

Launch & Growth

Turn a launched product into an adopted one.

Format
6–12 weeks, standalone or following incubation
Best for
Teams with a live MVP or new product line and flat adoption.
Price
From £7,500

You get

  • Positioning and messaging for launch
  • Activation and onboarding improvements
  • An adoption plan: pilot group → internal champions → rollout
  • An experimentation rhythm your team keeps running
Send a request: Launch & Growth
04

AI Product Strategy

Decide where AI belongs in your product, and where it doesn't.

Format
Monthly advisory retainer · 2–4 days a month · minimum 3 months
Best for
Product and innovation leaders under pressure to "do AI" without a clear use case.
Price
From £1,250 per month

You get

  • Use cases chosen for user value and data reality, not novelty
  • Clear trust boundaries: what the model decides and what people decide
  • A working bridge between data science and product teams
  • EU AI Act readiness if you sell into Europe
Send a request: AI Product Strategy

Engagement terms

Questions

Not sure which format fits?

Book a free 30-minute call and we'll work it out together.

Book an intro call